TECH TV'S CATALOG OF TOMORROW
Ouvrage 9780789728104 : TECH TV'S CATALOG OF TOMORROW
Predicting the future too often resembles bad science fiction, but
humans have always had a deep need to know where we're headed and what
it will be like when we get there. Technology continues to take us on a
wild trip-a dizzying ride that flings us into the future.
This book showcases the many new fields that are emerging today,
products that are being developed, and trends on the horizon. Eight
broad themes, from "biotechnology and science" to "transportation and
travel," are discussed and illustrated, with more than 100 topics
drilling down to more specificity. Some topics include:
cloning
artificial intelligence
genetically modified food
wearable computers
"smart houses"
security in the post-9/11 world
and much more!
Within each topic, you'll find a brief essay from a renowned expert in
the field; the evolution of the technology through sidebars or a
timeline; interviews with key figures; and references to Web sites,
experts, and books where they may find additional information. Each
topic showcases beautiful illustrations and exciting photographs.
Numerous futurists and visionaries have added their insight to the book,
including Howard Rheingold, William McDonough, Dr. Frank Drake, Nathan
Shedroff, Corey Doctorow, and Gareth Branwyn. The work is edited by
futurist Andrew Zolli.
Millions of people feel increasingly blindsided by events beyond their
control, from the 9-11 World Trade Center tragedy to shocking admissions
of corporate greed and mismanagement, terrorism, ongoing global unrest,
and volatile stock markets. But as technology forecaster and critic Paul
Saffo reminds us in TechTV's Catalog of Tomorrow, "we are not
bystanders, but full participants shaping the future we will occupy." In
an age preoccupied with the "quick fix" and the short term, Saffo
admonishes us that "looking ahead is not a novelty but a necessity, and
the farther the look the better." TechTV's Catalog of Tomorrow is an
insightful, engaging, necessary look at the revolutionary advances in
science and technology that are profoundly reshaping the world around
us. Inspired in part by TechTV's "Big Thinkers" and "Tech Of" series,
and written for a broad, general audience, this book examines 100
different emerging technologies and trends, and explores how they will
impact our lives, society, and the planet in the next 15-20 years. In
addition, a series of anchoring essays by well-known cultural critics
such as Paul Saffo, Howard Rheingold, and Douglas Rushkoff provides a
useful set of lenses through which to view our shared future. As Paul
Saffo writes in the Foreword to the bookThe miserable record of would-be
forecasters is welcome proof our future is anything but preordained. At
any given present moment there are a myriad of possible outcomes, and is
it our actions that determine which become future reality. We are not
bystanders, but full participants shaping the future we will occupy. The
authors of this catalog are not prognosticators, but guides, and
ultimately advocates. The value of their visions lies less in their
ultimate accuracy, but in the options they reveal and the thoughts and
actions they provoke.The Catalog is structured into two- and four-page
graphically rich "spreads" that showcase the many new fields that are
emerging today, products that are being developed, and trends on the
horizon, including the following:cloning artificial intelligence
genetically modified foodcancer researchdomestic robotsfuture of the
Internetwearable computers "smart" housesclimate changesecurity in a
post-9/11 world space explorationand much more!Within each topic, you'll
find a brief essay; the evolution of the technology or trend through
sidebars or a timeline; interviews with key figures; and references to
Web sites, experts, companies, organizations, and books where you can
find additional information. Each topic concludes with a set of
provocative questions to encourage active participation in thinking
about the future - and in shaping your own. This is a book to ponder,
argue with, revisit often, and use as a platform for your own
speculation. Numerous futurists, visionaries, and seasoned technology
commentators have added their insights to the book, including Howard
Rheingold, Paul Saffo, William McDonough, Frank Drake, Jef Raskin,
Nathan Shedroff, Corey Doctorow, Peter Merholz, Mark Frauenfelder,
Gareth Branwyn, and many others. The work is edited by Andrew Zolli, a
futurist and strategic consultant working at the intersection of
technology, design, innovation and futures research. Zolli specializes
in helping companies and institutions create coherent and compelling
visions of the future, develop distinctive and meaningful ideas based on
this vision, and implement those ideas in every medium.
Auteur : QUE
Editeur : QUE DEVELOPMENT
Nombre de pages : 288
Date de publication : 10 2002
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